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Editor's Note
Over the last year, one thing has become clear:
The Shopify ecosystem is changing faster than ever.
We have seen:
Shopify expanding its native capabilities
AI changing how apps are built
More competition entering the App Store
Founders rethinking distribution, retention, and positioning
Through The SaaS Hub, I spend a lot of time speaking with Shopify app founders, analyzing the ecosystem, tracking app trends, and understanding where opportunities are emerging.
One question kept coming up:
Where is Shopify actually heading?
That is why we decided to create our first:
State of Shopify 2026 Report
This is not another generic ecommerce report.
It is built specifically for founders building in the Shopify ecosystem.
The State of Shopify 2026
Understanding the ecosystem, opportunities, & trends shaping Shopify app businesses
Hello Founders,
Inside Issue 34
We cover:
The current state of the Shopify ecosystem
How the App Store landscape is evolving
Why competition is increasing for app founders
The impact of AI on Shopify app development
Where new opportunities are emerging
What founders should pay attention to over the next 12 months
The Shopify opportunity is still massive.
But the game is changing.
A few years ago, building a Shopify app was mostly about solving a merchant problem and getting discovered in the App Store.
Today, founders need to think about much more:
How do merchants discover you?
Why should they choose you over existing apps?
How do you build distribution?
How do you stay aligned with Shopify's direction?
The founders who understand these shifts early will have a better chance of building durable app businesses.
We created this report to give founders a clearer picture of:
Where Shopify is today.
Where it is heading.
And where the opportunities might be.
Read the full report here: 👉 The State of Shopify 2026 Report
We would love your feedback.
This is our first State of Shopify report, and we want future editions to be even more useful.
Reply and tell us:
Which section did you find most valuable?
What Shopify trends should we track next?
Which categories should we analyse deeper?
We read every response.
Till next time,
Best- Yuvraj Kewate
Shopify App Founder’s Edition
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