May 27, 2026
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1 min read
This is a full operating system for using Claude across research, listing conversion, activation, retention, support, outreach, partnerships, and SEO. Built to be practical, not theoretical.
May 20, 2026
“X alternatives” pages are high-intent traffic, but most founders write them badly. This issue gives a simple structure that ranks and converts, plus the internal linking system behind it. New merchant podcast at the end.
May 13, 2026
Shopify is making billing more standard and more transparent. This issue breaks down what changed, what it enables, where founders get stuck, and how Mantle fits in the mix.
May 6, 2026
More founders are building multiple apps instead of betting on one. This issue breaks down when portfolios work, when they become a mess, and a simple way to do it right.
Apr 29, 2026
2 min read
Quick answers to the questions I’m seeing repeatedly.
Apr 22, 2026
Support is not “tickets”. It’s retention, reviews, and renewals. This issue gives a full, step-by-step support system you can implement fast.
Apr 15, 2026
Listing translation can lift installs fast. The real win is making those installs stick. This issue shows the exact order to translate, how to prioritize languages using your install data, and a caution for high-touch onboarding apps. Podcast link at the end.
Apr 8, 2026
3 min read
Scripts are being sunset. This issue shows what’s impacted, the two replacement paths, and a simple way to help merchants and agencies without making it salesy.
Apr 1, 2026
5 min read
Mar 25, 2026
Quick answers to the questions I’m seeing repeatedly. Plus, a new merchant podcast announcement.
